Our Commitment
Realizing A Decade of Transformative Growth and Sustainable Innovation
How we’re reimagining 2030
Reimagine 2030: Building a Better Future Together
At Kruger Products, sustainability is more than a goal—it's how we create long-term value across our business and beyond. Our mission is to make everyday life more comfortable while reducing our environmental footprint and strengthening our social impact.
Reimagine 2030 is our 10-year roadmap for transformative growth. It reflects where we want to be—and where we hope the world will be—by the end of the decade.
We focus on four pillars that guide our sustainability efforts, each pillar includes measurable targets and evolving goals to ensure we stay accountable and responsive to change.
Our Approach
We recognize that sustainability is both a responsibility and a business opportunity. By embedding ESG risks into our enterprise risk management system, we're better equipped to:
- Navigate climate-related challenges
- Respond to shifting regulations
- Strengthen supply chain resilience
- Unlock innovation and efficiency
Our investments in energy-efficient technologies, Al-powered operations, and circular packaging are helping us reduce costs and environmental impact—while positioning us for long-term success.
Progress requires partnership. We work closely with suppliers, customers, ENGOs and community organizations to drive shared value:
- All the fibre used in our products is third-party certified, with a preference for FSC®
- We're incorporating post-consumer recycled material into our packaging
- We support over 50 community organizations annually
- We collaborate with industry initiatives like the Canada Plastics Pact
Sustainability is part of our DNA. It's embedded in how we make decisions, design products, and engage our people. From electric trucks to employee training, we're creating a culture where every action contributes to a better tomorrow.
Progress Tracking
We have completed two, five-year formal sustainable development programs - Sustainability 2015 and Sustainability 2020. Throughout this 10- year journey, we learned many lessons, shared knowledge and made considerable progress. Some of our proudest moments include:
2030 Target: -35%
-26%
Reduced our GHG Emissions* by 26%
*Intensity-based versus 2015 baseline
2030 Target: 100%
100%
Maintained 100% Third-Party Certified Fibres (90% FSC®)
2030 Target: -35%
-35%
Reduced Water Consumption* by 35%
*Intensity-based versus 2015 baseline
2030 Target: +80%
0.82 OSHA TIR
Improved Employee Health & Safety by 80*
*Intensity-based versus 2015 baseline
2030 Target: -50%
-2%
Decreased Virgin Plastic Material in Branded Packaging by 2%†
†Intensity-based versus 2020 baseline
